brainstorming mindmapping creative thinking macOS

Mind Mapping Software for macOS and iOS

BigHairyGoal is a mindmapping, brainstorming and progress tracking tool for creatives and creators. It's build to be simple and effective to use, so you can just let go your flow of inspiration.

brainstorming mindmapping creative thinking macOS

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What is Big Hairy Goal?

Big Hairy Goal is about getting your ideas down and to arrange them in a way that gives you more insight. The approach is much like a mindmap, but connections between cards can go into any direction. It's more like a brainstorming whiteboard you attach note-cards to and connect them with lines, reorder or group them. Big Hairy Goal automatically moves cards aside if you somewhere insert a new one. So when your paper notes ever required a total rewrite because things have gotten too crowded and no space was left to add new notes, you can imagine what Big Hairy Goal does.
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Creative Thinking

Big Hairy Goal does not require you to connect notes, you can easily just add them to the board, move them, group them and later connect them in any sequence that leads towards your goal. Big Hairy Goal is also about to pin ideas down fast. It's loaded with interaction minimizing gestures and shortcuts to support your flow of creativity.

Visual Investigation

If you are a researcher or programmer, you may often need a picture on what is going on, how things stand to each other or things flow and interact. That's normally done using drawing apps and visualized with flowcharts, UML or organizational diagrams. But many of them are cumbersome to use and stand in your way to achieve the most important goal of the task: that you get the idea of what a system is about and to achieve the insight over a hidden cause or solution. And therefore don't bother with complex drawing tools but use BigHairyGoal to create a rough sketch on what's going on.
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Visual Thinking

Big Hairy Goal supports three different types of cards: text, image and url. Drag resources from any location like Finder and Safari or paste a screenshot into your workspace.
Create mood boards, inspiration boards or lightboxes on the fly. Move lesser attractive candidates aside and create groups. Zoom into images by selecting any and pressing the space key, just like what you are accustomed to in Finder.

Getting things done

Big Hairy Goal is also a progress tracking board. To design your approach and measure your progress, cards have attributes like status, size, importance, dependencies, relations and grouping. To keep you focused, all attributes are visualized in clear colors, without distracting visual styles.
Project progress tracking macOS iOS iPad

Tables used as Kanban boards can also help you keep track of your progress and achievements.
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Available for Mac and iPad

Big Hairy Goal is available for your Mac, iPad and iPhone. You can share your documents between all your devices. Documents saved to iCloud Drive can be opened on any of your macOS and iOS devices. Changes made on either device automatically appear on all other devices.

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Available as separate subscription purchases, you can download Big Hairy Goal in the macOS App Store or the iOS App Store. Each subscription comes with a 7 day free trial period.

Watch how it flows

Big Hairy Goal supports your creative thinking process on what to do, what natural approaches may exist and finally getting things done.

Where it comes from

A Big Hairy Audacious Goal (BHAG) is a stimulating, exciting or adventurous vision which is audacious, compelling but not impossible to reach.
Unlike many mission statements, BHAGs catch on even with people outside the companies setting them. For example, SpaceX’s goal for Making Humans a Multiplanetary Species.